Free Marketing Tools
Free Branding and Design Tools
Build a consistent brand with free design tools for logos, colour palettes, favicons and business cards, ready to use in your browser with no signup.
A strong brand is not an expensive logo sitting in isolation. It is the same colours, marks and style showing up consistently everywhere a customer meets you, from your website tab to your business card to your social images. These free branding and design tools help you build that consistency yourself, even without a designer on the payroll.
There is no signup and nothing to install. Generate a logo and a colour palette to anchor your identity, create the favicon and social images that carry it across the web, then take the free OnOur brand audit to see how coherent your brand really looks to an outsider. Design tools produce the pieces; the audit tells you whether they add up to a brand people remember.
The Toolkit
6 free tools for branding & design
Logo Maker
Create a simple text and icon logo for your brand. Choose fonts, colours, and layouts.
Colour Palette Generator
Generate harmonious colour palettes from a base colour, URL, or image. Includes contrast checker.
Favicon Generator
Upload an image and generate all favicon sizes plus the HTML code snippet for your website.
Business Card Designer
Design a simple business card using templates. Export print-ready PDF.
OG Image Maker
Create Open Graph images for your blog posts and pages using customisable templates.
Image Resizer
Resize a single image to all social media platform dimensions in one click. Instagram, Facebook, LinkedIn, X, and more.
Anchor your brand with a logo and palette
Every consistent brand starts from two decisions: a mark and a set of colours. The logo maker helps you produce a clean, usable logo without a design brief or a big invoice, giving you something you can put on your site, socials and documents today. The colour palette generator builds a coordinated set of colours that work together, so you stop picking shades at random. Lock these two down first, because almost every other design choice flows from them.
Carry your brand into the small details
Consistency lives in the details most owners overlook. The favicon generator creates the tiny icon in the browser tab, a small mark that quietly signals a professional, finished site. The Open Graph image maker controls how your links look when shared on social media and messaging apps, turning a plain link into a branded preview. These details are easy to skip, but their absence is exactly what makes a brand feel unfinished to the people judging it.
Keep your brand consistent everywhere it appears
A brand only works when it looks the same across every touchpoint. The business card tool applies your colours and logo to a clean, professional card for the moments you meet people in person. The image resizer lets you take one branded image and produce correctly sized versions for each platform without distortion or awkward cropping. Using the same palette and logo across all of these is what turns a collection of separate assets into a recognisable identity.
Common branding mistakes to avoid
The most common branding mistake is inconsistency: a slightly different colour here, an old logo there, a mismatched font somewhere else, which together make a business feel less trustworthy. Another is over-complication, with too many colours and effects that dilute the identity rather than strengthen it. Keep your palette tight, use your logo consistently, and apply the same look everywhere. Simple and consistent almost always beats elaborate and scattered.
FAQ
Common questions
Can I really make a decent logo for free?
Yes. The logo maker helps you create a clean, usable logo at no cost. It is ideal for getting a professional identity in place quickly, especially for new and small businesses.
What is a favicon and do I need one?
A favicon is the small icon shown in the browser tab next to your page title. It is a small detail, but having one makes your site look finished and helps people recognise your tab.
How many colours should a brand palette have?
Most brands work well with a small, focused palette of a primary colour, one or two supporting colours and a neutral. Keeping it tight makes consistency far easier to maintain.
Do these tools work without design experience?
Yes. They are built for owners and marketers, not designers, and guide you through each choice so you can produce polished results without formal training.
How does the brand audit help my design work?
The free OnOur brand audit reviews how consistent and effective your branding is across your website and online presence, showing you where your visual identity is strong and where it drifts.
Related tool collections
Helpful guides
Prefer it done for you?
If you would rather hand it over, our team can take the work off your plate.
See where your whole brand stands
The tools fix the pieces. The free 4-minute brand audit scores your entire digital presence across 12 categories, so you know exactly what to work on next.
Take the free brand audit